Kitchen leads: what they cost, from the sources that publish a price

Advertised prices, checked

Coverage means this source runs its own live page for this trade at the URL recorded here, checked on the date shown, rather than a claim to cover every trade. The median above is taken over the prices published for THIS trade only, and fresh leads and aged records are never averaged together: where a trade has a published fresh exclusive price the median is over those figures and the aged ones are reported beside them, and where a trade has only aged prices, as solar does here, the median is over those and the notes on the page say so.

Buying kitchen leads

Fixr puts exclusive kitchen remodelling leads at generally starting around $150, and says generating your own through Meta or Google costs around $100 per lead if you are an experienced media buyer. The premium over doing it yourself is the ad management and the qualification.

Kitchen projects carry some of the highest revenue per job of anything on this site, which is why a lead price that looks alarming next to a repair trade is defensible here. A single project can carry a month of lead spend.

The same page warns against leads offered at $20 to $30 as typically outdated, non-exclusive or non-compliant with telemarketing rules. The pattern repeats across every trade this source prices, which suggests it is a market-wide floor rather than a kitchen quirk.

Nobody else in this record publishes a kitchen figure, so treat the number above as one seller's price rather than the market's, and ask others to quote against it.