Home services covers every trade that visits a house, and lead generation for it is sold as though the trades were interchangeable. They are not: the published prices differ by half between trades and by a factor of a thousand between fresh and aged inventory, and the sources that publish anything publish it for a specific handful of trades.
Where the published prices sit
Across the trades with a published figure, a fresh exclusive lead runs from $100 for an HVAC repair enquiry to $225 and above for siding, with roofing, bathroom and kitchen clustered at $150 to $180 and windows at at least $160. Shared versions run at roughly half. Aged records for the same homeowners are published at $0.15 to $10 depending on age, trade and order size.
The trades nobody prices
Plumbing, electrical, landscaping, cleaning, pest control, moving and restoration have no published lead price anywhere in this record. The pattern is not about those trades so much as about who publishes: the sources willing to print a rate card sell higher-ticket remodelling work, while the marketplaces that dominate the service trades publish nothing about anything.
Which home service lead generation companies publish
Five of seventeen checked. Two price fresh leads by trade and tier, two publish aged ladders, and one publishes its charging model instead of a rate. Of the twelve that publish nothing, five serve readable pages with no figure on them and seven could not be read at all, which are different facts and are never merged here.
Questions people ask about lead generation for home services
What does lead generation for home services cost?
Between $0.15 and $550 depending on what you are buying. Fresh exclusive leads are published at $100 to $225 by trade and aged records at $0.15 to $10.
Which home service lead generation companies publish prices?
Five of seventeen checked: two for fresh leads by trade, two for aged records, and one that publishes its charging model rather than a price.
Why do the service trades have no published price?
The sources that publish rate cards sell higher-ticket remodelling leads. The marketplaces that dominate plumbing, electrical and cleaning publish nothing about any trade.
Should I buy across several trades at once?
Only if you serve them. A blended home services feed is cheaper per enquiry and dearer per useful one when much of it is work you cannot do.